Lilly Pulitzer

To capitalize on retail, their most productive channel, Lilly Pulitzer focused on developing a catalog not only to drive wholesale orders with department stores and retail chains, but be nimble enough to re-purpose for consumers. We took the catalog on location to the beaches and backyards of Palm Beach that are synonymous with their brand. All the marketing materials we developed reflect the social nature of the brand, leveraging the emotional connection with the best times in the customer’s lives.

-Direct-to-consumer catalogs for the women, men and the minnies (kids) categories
-Seasonal brochures
-Gift guides
-In-store signage